The adult toy industry has an appetite for research. In fact, they're so interested in it that they even collect their own data. They do this by asking consumers to complete online surveys or provide information through social media platforms like Twitter and Facebook. These surveys are then used to help manufacturers determine what kinds of products are popular with customers and which ones should be discontinued.The types of data collected include:Demographic information such as age, gender and location;Personal preferences regarding sex toys (size, shape etc);How often do people use rose sex toys? What types do they prefer? Has this changed over time?