Stages

#1 Distribution

• Add to google G-suite store
• Improve current landing page SEO
  

*After step #2

• Intermediary page immediately after sign up where you ask people to like your Facebook, Twitter, Linkedin pages to grow that following.
• Post about YNAW on facebook

#2 Initial sales

• Making a complete list of pro plan potential users, include those who seemed interested but no longer active.
• Asking what else they need/feedback email, then asking if they would pay email.
  Follow Abi’s approach
• Same above but for any agencies

• Follow NISI template for agencies that are not willing to sign up right now.

#3 Feedback

• Finding out why some people are not continuing to use.

• Setup an automated email so I can just click and send these out each week.

• Get initial sign up emails in place
• Feedback process as part of new features
• Setup process for emailing customers for phone calls, 10 per week, 2-3 phone calls.

#4 Conversion

• Setup automated sales process for new pro users

• Sign up, feedback email, multiple trial ending emails, following Adam’s strategy

• Follow noted steps here, but basically update plans, choose plan from start, pricing in app, curtain advanced features, upgrade prompt, credit card capture at invite.

#5 Build profile of paying/active users so you can target them with SEO content creation

• Finding out what current active users have in common
• Getting on phone with most active users, what do they have in common, 2-3 per week.

#6 SEO content creation

• TODO

#7 Review competitors to replicate/improve upon any useful features

• Anything that someone could point to and say is better in their solution